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AdExchanger at CES 2026 - What's something the ad industry got wrong in 2025?

Our AdExchanger team on the ground at CES 2026 spoke with leading voices from across ad tech, media, and data to tackle a critical question:

👉 What’s something the advertising industry got wrong in 2025 — and what should we learn from it going forward?

In this CES studio mash-up, industry leaders share candid perspectives on missteps, market realities, and how those lessons can help shape smarter strategies for the future.

🎙 Featured interviewees:

- Josh John, Senior Director, Product Strategy, Yahoo DSP
- Dave Olesnevich, Head of Product, The Weather Company
- Chris Signore, SVP, Business Development, Magnite
- Tim Vanderhook, CEO, Viant
- Chris Vanderhook, COO, Viant
- André Swanston, CEO, PHȲND
- Tony Katsur, CEO, IAB Tech Lab

Видео AdExchanger at CES 2026 - What's something the ad industry got wrong in 2025? канала AdExchanger
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