Author Newsletter Tips | When Book Marketing Feels Like Shouting Into a Void Part 2
I promised a lot in the description! Let's see if I remember it all, and if I don't, let me know in the comments!
The first video in this series can be found here: https://youtu.be/JsbVBn2kg-I
I've added time stamps to this video because different parts of it will be more relevant to some authors than others:
6:50 the basics of email marketing
10:30 my most important mailing list hack!
14:28 where to put your mailing list sign up link
16:15 frequency of emails
19:48 segmenting
21:16 are you marketing your backlist to your newsletter? You should be!
SmartURL is the service I use for my redirects. You need to have an account (free) to custom name your short links and be able to log back in to redirect the underlying link to your newsletter when you change providers: http://www.smarturl.it
Flodesk is where my Zoe York newsletter currently is. If you have a list over 2000 subscribers and you want to try a more affordable and easier to use option vs MailChimp, here's my referral link: https://flodesk.com/c/G474IC
If you are brand new and starting out, MailChimp has a generous free plan up to 2000 subscribers -- but after that point, I think they quickly price themselves out of the market. Start there, but use that redirect link I talk about in my most important hack! https://mailchimp.com
And if you want to see what my newsletter looks like, the sign up is http://www.smarturl.it/ZoeYorkNewsletter
#authortube #writingcommunity #bookmarketing #emailmarketing
Видео Author Newsletter Tips | When Book Marketing Feels Like Shouting Into a Void Part 2 канала Zoe York
The first video in this series can be found here: https://youtu.be/JsbVBn2kg-I
I've added time stamps to this video because different parts of it will be more relevant to some authors than others:
6:50 the basics of email marketing
10:30 my most important mailing list hack!
14:28 where to put your mailing list sign up link
16:15 frequency of emails
19:48 segmenting
21:16 are you marketing your backlist to your newsletter? You should be!
SmartURL is the service I use for my redirects. You need to have an account (free) to custom name your short links and be able to log back in to redirect the underlying link to your newsletter when you change providers: http://www.smarturl.it
Flodesk is where my Zoe York newsletter currently is. If you have a list over 2000 subscribers and you want to try a more affordable and easier to use option vs MailChimp, here's my referral link: https://flodesk.com/c/G474IC
If you are brand new and starting out, MailChimp has a generous free plan up to 2000 subscribers -- but after that point, I think they quickly price themselves out of the market. Start there, but use that redirect link I talk about in my most important hack! https://mailchimp.com
And if you want to see what my newsletter looks like, the sign up is http://www.smarturl.it/ZoeYorkNewsletter
#authortube #writingcommunity #bookmarketing #emailmarketing
Видео Author Newsletter Tips | When Book Marketing Feels Like Shouting Into a Void Part 2 канала Zoe York
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