From Independent Marketing Agency to Elite HubSpot Partner With Rikki Lear

Rikki Lear is the Director of Digital 22, an Elite HubSpot inbound marketing agency. Digital 22 has rolled out HubSpot and inbound marketing with 73 companies to date, helping them reach their goals sooner without the pitfalls. In his role, Rikki oversees the heads of service departments like finance, marketing, and HR.

Previously, Rikki was on the Partner Advisory Council for HubSpot and worked in digital marketing for Workwear Express and Optimise Marketing. He holds several certifications from HubSpot, including HubSpot Trainer, Inbound Sales, Growth-Driven Design, and more.

Here’s a glimpse of what you’ll learn:

• Rikki Lear describes how Digital 22’s departments are structured
• Transitioning from a 100% retainer-based model to accepting project-based clients
• The types of projects Digital 22 accepts
• Rikki talks about Digital 22’s switch from SEO and PPC agency to HubSpot partner
• Learning to implement new HubSpot features and software
• How HubSpot expertise is divided among the Digital 22 team
• Digital 22’s top business priorities and how the agency measures client happiness

In this episode…

Are you trying to optimize HubSpot’s features for your agency, but keep getting stuck? Wouldn’t it be nice if there was a team of experts ready to help?

Digital 22 has the inbound marketing expertise you need. The agency’s team members specialize in HubSpot features and understand all the best practices for implementing them into your business. With their help, one client had an additional 167 blog views, a 140% increase in offline revenue, and a 174% increase in online revenue. So, how did Digital 22 become the powerhouse agency they are today?

In this episode of Agency Journey, Gray MacKenzie is joined by Rikki Lear, the Director of Digital 22, to discuss how he created the largest 100% HubSpot agency in the UK. Rikki talks about Digital 22’s bold jump from SEO and PPC agency to HubSpot partner, the agency’s decision to start accepting project-based clients, and how his team stays up-to-date with HubSpot features.

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