A level Business Revision - Boston Matrix
A level Business Studies Revision - Boston Matrix.
In this video, we examine how marketing managers use the Boston Matrix to manage an organisation's product portfolio, trying to achieve a balance of question marks, stars, cash cows and dogs.
You can view our video on the product life cycle here: https://www.youtube.com/watch?v=490Lqpl5FFQ&t=608s
If you have any questions about the Boston Matrix or any A level Business topics, feel free to ask them in the comments below.
A level Business Studies Revision from TakingTheBiz.
Видео A level Business Revision - Boston Matrix канала TakingTheBiz
In this video, we examine how marketing managers use the Boston Matrix to manage an organisation's product portfolio, trying to achieve a balance of question marks, stars, cash cows and dogs.
You can view our video on the product life cycle here: https://www.youtube.com/watch?v=490Lqpl5FFQ&t=608s
If you have any questions about the Boston Matrix or any A level Business topics, feel free to ask them in the comments below.
A level Business Studies Revision from TakingTheBiz.
Видео A level Business Revision - Boston Matrix канала TakingTheBiz
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