How to Use HARO to get Publicity | Help a Reporter Out

First, what in the world is HARO? Well, it stands for Help A Reporter Out and it’s basically the Craigslist for writers. It feels scary and REALLY hard to be featured by HARO, so, Imma teach you how to use HARO to get publicity for your biz.

First, go to http://www.helpareporter.com and SIGN UP...it’s free.

Alright, after you’ve signed up, you’ll start getting THREE emails, every.single.day. With “calls for contributors” from writers and editors of online magazines and sites.

These emails will be long, text-only emails and can feel overwhelming - BUT - they’re broken into sections (business, lifestyle, etc) so you can filter through in that way for your business niche. Then, you can click on the hyperlink in the email and it’ll automatically take you to the description for that particular topic.

The description is usually VERY short and will tell you WHO they’re looking for and WHAT they need.

So, let’s say you see one that’s under the “business” section and it’s “how to grow your business with YouTube”, then, when you click, the description says, “Looking for YouTube experts to explain how YouTube is useful for small businesses. Please send a 250 word explanation of why YOU think YouTube is great for businesses”.

There’ll be a deadline and a HARO-based email address, just hit “reply” and go to town.

Now, getting the emails and replying to them is just half the battle.

I’ve been accepted to several articles from HARO submissions and I’ve learned a few things along the way, so let me give you a little tip (or three) on how to be more likely to get picked to be featured.
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Видео How to Use HARO to get Publicity | Help a Reporter Out канала Jessica Stansberry