How to Get Your eBay Listing to The Top - eBay Algorithm Secrets and Scams

How to Get Your eBay Listing to The Top?

eBay’s mission as a platform is to connect shoppers with the most relevant items for them. The question eBay needs to answer for each, and every search query is, “What are the most relevant items for this specific shopper and this specific search?” eBay will then place these “relevant” listings at the top of the shopper’s search results.

The default order by which eBay shows search results to shoppers is called “best match”, which is basically an algorithm that predicts the relevancy of the listings to the shopper and their search query. (we discussed this in detail in a previous post about eBay SEO best practices.

eBay has recently rolled out new changes to Best Match, eBay's sorting algorithm which determines which listings rank at the top of the search results. Best Match is crucial to making sales on the platform and therefore, this new algorithm change can affect many sellers on eBay.

So what has changed with the new algorithm?

Well eBay aren't dishing all the details, and don't expect them to, but spokesperson Johann Hoff has said that "The real key to getting and keeping a good position in Best Match is to focus on sound business practices and delivering great value and service to buyers, and follow best practices better than competitors". She offers the following tips to eBay sellers:

• Offer a good start price and reasonable shipping;
• Provide good service;
• List in the right format and the right categories;
• Write accurate and relevant titles;
• Write clear item descriptions;
• Include great photos and state your terms clearly.

These tips are great for new eBay sellers, or others who are new to trying to rank in Best Match, but for more experienced sellers, this comes are fairly bubblegum advice that doesn't provide a lot of insight. What we can confirm, and what will help to keep up with the new algorithm, is that Best Match will no longer be placing as much weight on time ending soonest, though this will still be part of the algorithm.

eBay scamming guide & SCAMS committed by eBay Sellers

eBay Scammers will try to reach you where you least expect it, including by phone, email, or text message. Be suspicious of any unusual request for your personal or financial information. Don’t click on links that come from people you don’t know, and don’t respond. It’s safest just to delete these messages. Follow my tips to help you recognize and protect yourself from fraud and scams.

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