Elden Ring's marketing makes no sense... what is Bandai doing?

#eldenring #darksouls #gaming
There's a new bandai namco show where they're going to be discussing Elden Ring more... but I don't get it at all. I'm trying to understand Elden Ring's marketing strategy, but I just can't. Help me understand what they're trying to do. Elden Ring is an upcoming action role-playing game developed by FromSoftware and published by Bandai Namco Entertainment.

Music:
Metroid Prime OST

Видео Elden Ring's marketing makes no sense... what is Bandai doing? канала Ziostorm