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"The Logo Test" #businessstrategy #entrepreneurship#businessmindset
Most founders try to solve this feeling of invisibility by changing their brand colors, rewriting their website copy or hiring a copywriter to make them sound "premium". But standard strategy just analyzes your industry and recommends what competitors are doing, but slightly better.
Think about that. If everyone in your space is reading the exact same playbook, looking at the exact same competitors AND trying to execute the exact same strategies... the playbook is the cage.
Видео "The Logo Test" #businessstrategy #entrepreneurship#businessmindset канала Kristine | True North
Think about that. If everyone in your space is reading the exact same playbook, looking at the exact same competitors AND trying to execute the exact same strategies... the playbook is the cage.
Видео "The Logo Test" #businessstrategy #entrepreneurship#businessmindset канала Kristine | True North
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