AI-Driven Content Briefs: Faster, Easier, Better

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In this webinar, you'll learn how to use AI tools alongside human oversight to improve content briefs.

The webinar focused on the transformative role of AI in crafting effective content briefs, a crucial tool for writers and creative teams in producing top-notch articles. Kateryna's experience leading a team of copywriters on an SEO course in three languages complements her ability to craft content briefs. She will share these insights with you very soon.

We will cover:

• Understanding content briefs. The importance of guiding the creation of SEO-friendly, engaging, and informative content.
• Detailed editorial direction: brand guidelines, target audience, and SEO strategy.
• Content brief examples and types: from basic to detailed.
• Layout and structure of SEO briefs: word count, seed keywords, on-page optimization, and relevant topics.
• AI in content brief creation: GPT-4 in keyword and topic research, the limitations, and the importance of human oversight.

🫵 The webinar is designed for those who want to enhance their skills in creating SEO-friendly, engaging, and informative content. The presenter's experience in leading a team of copywriters for an SEO course project provides practical insights that could benefit writers and creative teams looking to improve their content creation process.

🗣️ Speaker – Kateryna Hordiienko, Research Editor at Serpstat

Kateryna, a skilled Research Editor with a freelance copywriting background, excels at wordcraft and data mastery. She has progressed rapidly from Technical Support Manager to Research Editor through her academic roots in scientific essay analysis.

Fuelled by her passion for Data Journalism, she continuously expands her expertise beyond traditional research editing, actively pursuing IT knowledge.

At conferences, including Online Advertising Bulgaria 2022 and Digital Zone, Kateryna has shared her insights and hosted numerous Serpstat webinars. She also co-authored an SEO course for beginners.
🔗 https://bit.ly/3Fo2YIA

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Видео AI-Driven Content Briefs: Faster, Easier, Better канала Serpstat