INTERNATIONAL BUSINESS NATURE AND SCOPE IN HINDI | Concept | BBA/MBA/Bcom | ppt

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INTERNATIONAL BUSINESS MANAGEMENT (IBM)

This video consists of the following:

1. Meaning and concept of International business IN HINDI:

International business means carrying on business activities beyond national boundaries.
These activities normally include the transaction of economic resources such as goods, capital, services and international production. Production may either involve production of physical goods or provision of services like banking, finance, insurance, construction, trading, and so on.
Thus, international business includes not only international trade of goods and services but also foreign investment, especially foreign direct investment.
2. Nature of international business :
i. It related to transaction involving more than one country.
ii. It may be carried on by individuals, organization and government.
iii. It includes transfer of knowledge, skills, people, technology, capital information and other resources.
iv. It has become massive in scale.
v. The purpose is to satisfy customer.
vi. It now exercise a significant influence over economic, social, political life throughout the world.
3. Scope of international business :
i. Export business
ii. International business
iii. Multinational firm
iv. Global firm
v. Transnational firm
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Reference books for International business management:

1. https://amzn.to/2qVD2ym - International Business Management by CB Gupta

2. https://amzn.to/2Hpxnea - International Business Management by N. Venkateswaran (Author)

3. https://amzn.to/2HoLgsV - International Business: Text and Cases by Cherunilam .F (Author)
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