Google Ads Remarketing from Event Tracking
Google Ads remarketing from event tracking is a way for PPC advertisers to create audiences from user actions. These action audiences give us a better idea of user intent than just a page visit audience. Someone who is engaging with a video or form on your site is most likely a more valuable user than an "All Visitor" remarketing list. This video will show you a few ideas of events you may want to track in Google Tag Manager, how to create audiences from those events, and some Google Ads remarketing strategies from these event action audiences.
3:33 - Setting up event audiences in Google Analytics
4:45 - Outbound link click audiences
9:35 - Embedded YouTube video engagement audiences
12:55 - Form abandonment audiences
This video is sponsored by Shape.io. PPC budget management software that allows you to take control of PPC spend. Never worry about pacing or over/underspend again. Sign up for your free account today: http://bit.ly/3aKAOak
#remarketing #googleads #ppc
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Видео Google Ads Remarketing from Event Tracking канала Paid Media Pros
3:33 - Setting up event audiences in Google Analytics
4:45 - Outbound link click audiences
9:35 - Embedded YouTube video engagement audiences
12:55 - Form abandonment audiences
This video is sponsored by Shape.io. PPC budget management software that allows you to take control of PPC spend. Never worry about pacing or over/underspend again. Sign up for your free account today: http://bit.ly/3aKAOak
#remarketing #googleads #ppc
--
Have a topic you want the Paid Media Pros to breakdown?
Let us know in the comments below!
CHECK OUT OUR AFFILIATES:
Unbounce - https://bit.ly/pmp-unbounce
Supermetrics - https://bit.ly/supermetrics-pmp
TubeBuddy - https://www.tubebuddy.com/paidmediapros
Instapage - https://bit.ly/pmp-instapage
Find more about the Paid Media Pros here:
Website: https://www.paidmediapros.com
Facebook: https://www.facebook.com/PaidMediaPros/
Instagram: https://www.instagram.com/paidmediapros/
Twitter: https://twitter.com/paidmediapros
Видео Google Ads Remarketing from Event Tracking канала Paid Media Pros
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