Special Guest: Joe Pulizzi - Build an audience BEFORE you create a product

Blog Post: http://www.sharktankpodcast.net/special-guest-joe-pulizzi-founder-content-marketing-institute/

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Content Marketing was a term that didn't really exist prior to Joe Pulizzi. His excellent book outlines the path to building an audience and a customer base BEFORE creating a product.

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Видео Special Guest: Joe Pulizzi - Build an audience BEFORE you create a product канала Shark Tank Podcast