How She Found Her Niche in Marketing

Inaara explains how she went from confusion and rejection to finding her niche in email marketing. Through trial and error, self learning and real experience, she discovered what worked for her and built confidence along the way.

Inaara Touryani is an Email Marketing and CRM specialist who moved from Pakistan to the UK to pursue her MSc in Advanced Marketing and build her career. From loneliness and financial pressure to navigating a highly competitive job market as an international candidate, her journey was far from easy. Through persistence, self-learning, and trial and error, she found her niche in email marketing and began building a personal brand on LinkedIn by sharing her journey and what she was learning along the way.

In this episode, we dive into Inaara’s journey of starting from scratch in a new country, finding her direction in marketing, and building her presence on LinkedIn. She shares how she discovered her niche, improved her job search approach, and how creating content led to meaningful connections. You’ll also hear her approach to personal branding, why authenticity matters, and how showing up consistently while figuring things out helped her grow in confidence and clarity.

Connect with Inaara:
https://www.linkedin.com/in/inaaratouryani123/
https://www.instagram.com/inaara_touryani/
https://thegrowthcorner.substack.com/

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