Make Your Content POP by Knowing Why People Want to Buy | Good Content Ep 23

Are you struggling with low engagement and reach on social media? Here's how to make your content POP... The key? Knowing WHY people want to buy.

If you can't get your reels to convert viewers into followers. If you're nodding "yes," I've got you!

In this episode, we're diving into the vital role of market research, because the biggest thing that you can do to create good content is figure out why people buy from you.

IN THIS EPISODE:
- Why you need to do market research + how understanding your audience leads to better results
- How to create content that appeals to your audience's desires and outcomes
- Crafting messages that resonate and attract the right audience with real examples of ineffective vs effective messaging
- Marketing has changed - do timeless marketing strategies still work?
- Why I'll always choose quality over quantity, and you should too!
- When a viral reel takes a turn for the worse and how I handled it
- Adapting to current trends with examples of seasonal themes and pop culture references

✨ Join us in Indy for the Day One Conference: https://socialsquadsociety.com/dayone
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Prefer to listen? Check out GOOD CONTENT Podcast at:

SPOTIFY: https://open.spotify.com/show/2jxNekU3tMq1Iwycn1EKGr?si=09f4265806b94ca0

APPLE: https://podcasts.apple.com/us/podcast/good-content-with-shannon-mckinstrie/id1738650060
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🙋‍♀️ Join the SOCIAL SQUAD: https://socialsquadsociety.com/

✅ Nail your strategy in THE REELS LAB: https://shannonmckinstrie.com/reels-lab-application

🤓 Work with me: https://shannonmckinstrie.com/services
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GET IN TOUCH:
IG: https://www.instagram.com/shannonmckinstrie/
TikTok: https://www.tiktok.com/@shannonmckinstrie?lang=en
LinkedIn: https://www.linkedin.com/in/shannonmckinstrie/
Website: https://shannonmckinstrie.com/

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ABOUT SHANNON:
Shannon McKinstrie is an industry-respected social media expert whose work with small-business CEOs and online business owners has resulted in countless viral videos for herself and her clients.

Shannon’s unique approach rejects taking over the tasks & instead equips business owners with training, strategy, data points, and encouragement to master one of the most critical elements of modern-day business culture as a resource to sustain and grow their brand.

#shannonmckinstrie #socialmedia #contenttips #contentmarketing #instagramtips

Видео Make Your Content POP by Knowing Why People Want to Buy | Good Content Ep 23 канала Shannon McKinstrie