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eBay Title Builder Strategies to Increase eBay Sales and Traffic

Ebay Title Builder Strategies to Increase eBay Sales and Traffic
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Wanting to increase your eBay traffic? This video is for you. We demystify the Cassini eBay algorithm to give you the steps you need to take to increase ebay sales in 2019 into 2020.
Steps to rank higher in eBay

0:25 Step 1: How does eBay cassini rank your product listing?
- 0:40 ebay seo and pricing
Cassini looks at your title, description and seller price as well as seller performance etc to give your listing a ranking.
- 1:10 eBay Sales and conversion rate
What is your amount of sales compared to your active listings?
Is your referral traffic converting into a sale?
Does your listing have a good click through rate?
All these questions above have a significant impact on your sales and conversion rate
- 1:20 eBay Seller Performance
All of the above are important, however if your seller performance is not taken care of this can really harm your eBay business. In this step, Cassini looks at your feedback score, seller rating (returns, disputes and tracking) as well as your shipping and returns policy to give you an overall seller score.

3:00 What you can and can't do on eBay
Focus on exactly what you can do right now, instead of worrying about the things that are not able to be done right away.

4:24 Search engine optimisation the way Cassini Likes it
04:50 Build a cassini friendly title
A friendly title includes things like having your keyword at the start of the title, using long tail keywords and uniqueness of your listing.

06:00 Making a Cassini friendly description
Use rich items to markup your listing
Prioritise the title
Know a little Basic HTML for editing

07:27 A LIVE example of how to find and SEO a product listing using real life examples

17:40 Title optimisation needs to be Fast, and needs to clearly use keywords that are high traffic and describe the product well.

Summary
Title optimisation is important to capture the essence of the listing, as well as to give the customer a good summary of what the product is by being both descriptive and harnessing high volume search words.
Doing so allows your listing to appear higher in the Cassini search engine meaning that the product will ideally get more sales.
It is important to do better than your competition, be unique and be productive!

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Информация о видео
4 декабря 2019 г. 19:27:51
00:20:45
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