Fundraising 101 for Accountants: What’s an Exit Strategy? 🚪

When investors put money into a start-up or scale-up, they’re already thinking about how they’ll get their money back — hopefully with a tidy profit. That’s where the exit strategy comes in.

An exit strategy is simply the plan for how investors will eventually cash out.
The two main options?

Acquisition — the company is bought by another business.

IPO — the company lists on the stock exchange through an Initial Public Offering.

There’s also the less common route: a buyback — where the business becomes profitable enough for founders to buy out investors.

As a finance leader, you need to know what the intended exit looks like (even if it's years away). It shapes everything from valuation conversations to funding rounds.

Investors always want to see a credible plan — no plan, no deal.

More practical fundraising terms for accountants coming soon!

Видео Fundraising 101 for Accountants: What’s an Exit Strategy? 🚪 канала Financial Leadership Foundations