SAFe® Product Management (SAFe PM) : Roles & Responsibilities

In this educational and comprehensive video, we dive deep into the role of product management in the Scaled Agile Framework (SAFe). Our discussion revolves around five key categories that define the role of product management, providing you with a detailed understanding of how product management drives value delivery in a SAFe environment.
The video starts by explaining the concept of Agile Release Train (ART), and the critical role product management plays in identifying and prioritizing ART backlog items. We highlight how product management ensures the right requirements and priorities are fed into the Agile Release Train to deliver continuous value to the end customer.
We then elaborate on the five categories of the product management role in SAFe:
Exploring Market and Users: We discuss how product managers focus on market research, surveys, and secondary database input to understand the market trends and customer segments.
Connecting with Customers: We show how product managers empathize with customers, understand their needs and expectations, and continuously engage with them to serve them better.
Defining Product Strategy, Visions, and Roadmap: The video outlines how product managers define product strategy and vision that aligns with the organizational strategy and customer expectations.
Managing and Prioritizing ART Backlog: We explore how product managers discover and refine features, manage the ART backlog using the ART Kanban system, and prioritize these features.
Delivering Value: Lastly, we delve into how product managers ensure value delivery by coordinating with various stakeholders, facilitating feature development, and monitoring the economic value generated from the features.
This video is a must-watch for those interested in SAFe, especially in understanding how product management contributes to the successful implementation of this framework. It's a blend of theory, practical examples, and professional insights that make learning easy and interesting.
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Видео SAFe® Product Management (SAFe PM) : Roles & Responsibilities канала iZenBridge Consultancy Pvt Ltd.