Business Research Methods Unit 2 | Concepts of Research Design | MBA Complete Lecture

📚 Business Research Methods (BRM) – Unit 2
Concepts of Research Design | MBA Complete Lecture

In this lecture, we will study the Concepts of Research Design in very easy and exam-oriented language.
This topic is highly important for MBA semester examinations and AKTU university exams.

✅ Topics Covered in This Video:
✔ Meaning and Concept of Research Design
✔ Features of a Good Research Design
✔ Uses and Importance of Research Design
✔ Qualitative Research Approach
✔ Quantitative Research Approach
✔ Comparison between Qualitative & Quantitative Research
✔ Pros and Cons of Both Research Approaches
✔ Exploratory Research Design
✔ Descriptive Research Design
✔ Experimental Research Design
✔ Cross-Sectional Research
✔ Longitudinal Research
✔ Independent and Dependent Variables
✔ Extraneous Variable & Concomitant Variable
✔ Treatment and Control Group

🔥 AKTU Pattern Important Long Questions:

1. Explain the concept and importance of Research Design.
2. Discuss the features of a good research design.
3. Differentiate between Qualitative and Quantitative Research approaches.
4. Explain Exploratory Research Design with suitable examples.
5. Discuss Descriptive Research Design and its uses.
6. Differentiate between Cross-Sectional and Longitudinal Research.
7. Explain Experimental Research Design in detail.
8. Discuss independent and dependent variables with examples.
9. Explain causal relationship in Experimental Research.
10. Discuss treatment and control groups in research design.

📝 Important Short Questions:
✔ Define Research Design.
✔ What is Qualitative Research?
✔ Define Quantitative Research.
✔ What is Exploratory Research?
✔ Define Descriptive Research.
✔ What is Experimental Design?
✔ Define Independent Variable.
✔ What is Dependent Variable?
✔ Define Cross-Sectional Research.
✔ What is Longitudinal Research?
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🎯 Important for Exam:
4–5 direct questions can come from this topic.
Quick & Easy Revision 🔥 | Exam-Oriented Notes & Important Questions

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Видео Business Research Methods Unit 2 | Concepts of Research Design | MBA Complete Lecture канала Management e Learning : Shivanjali Singh