#SEO Testing Tip: Track Business Metrics, Not Just Traffic!

In this short clip, Ryan (SEOTesting's Marketing Manager) breaks down one crucial tip in order to make your SEO testing successful... Track your business metrics, not just your clicks.

Sometimes, during SEO tests, traffic will go down but conversions will go up. And if that happens, it can still be classed as a successful test. Don't ignore them. Use them.

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Видео #SEO Testing Tip: Track Business Metrics, Not Just Traffic! канала SEOTesting