Hitmaka EXPOSES the Business Behind Hit Songs!

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In this episode of The Manager’s Playbook, Hitmaka (formerly Yung Berg) breaks down how hit records really get made; from demo-first songwriting and producer collaborations to song deals, publishing, leverage, label politics, and artist development. Mauricio Ruiz sits down with the producer, songwriter, and executive behind records like “Sexy Can I,” Big Sean’s “Bounce Back,” and A Boogie Wit da Hoodie’s “Look Back At It” for a deep conversation on the modern music business.

This episode is for artists, producers, songwriters, managers, A&Rs, and anyone trying to understand how the music industry actually works. Expect insights on building relationships, structuring fair splits, getting paid as a creative, navigating record labels, and staying relevant for decades in music.

Simply put, a conversation like this doesn't come cheap.

Chapters:
00:00 Finding Beats Anywhere
00:30 Three Decades In Music
04:04 From Artist To Executive
04:44 Early Mentors And Moves
07:41 Building An Undeniable Pen
12:38 First Deals And Early Hits
13:26 Sexy Lady Breakthrough
18:20 Epic Deal And Key Relationships
22:30 Charlie Walk And Label Notes
29:53 Pop Crossover And Gatekeeping
32:42 Where Are The New Stars
34:00 Investing In New Talent
34:49 Team Infrastructure
36:02 Life Changer Mindset
37:21 Fair Splits Strategy
38:53 Song Deal Breakdown
40:31 Leverage And Advisors
42:39 Bounce Back Origin
45:35 Demo First Workflow
48:10 Culture Shifting Sound
50:26 Look Back At It Session
57:09 Producer/A&R Duality
59:13 Name Change To Hitmaka
1:00:54 Writers Getting Paid
1:03:03 Songwriters Don’t Get Paid
1:03:49 Producer Credits For Advances
1:05:25 Indie Deals And Master Points
1:06:57 Building An Artist Relationship
1:09:42 People Business Mindset
1:11:23 Collaboration And Hit Records
1:13:15 Studio Grind Daily Routine
1:14:40 Fixing Labels And Algorithms
1:21:36 Taking An Executive Role
1:23:12 Navigating Label Politics
1:27:17 Passion Versus Bureaucracy
1:30:58 Closing Thoughts And Respect

The opinions shared by our guest are their own and do not necessarily reflect those of the host or The Manager’s Playbook.

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Host: Mauricio Ruiz
Executive Producer: Mauricio Ruiz
Director of Photography: Austin Bourdages
On Location Sound: Francisco Sabio
Editors: Austin Bourdages
Co-Editor: Mauricio Ruiz
Colourists: Austin Bourdages
Sound Engineer: Madeline Currie
Project Manager: Erica Kongvongxay
Marketing Coordinator: Melanie Letra-Frade
Production Company: 8 Til Faint

#themanagersplaybookpodcast #musicbusinesspodcast #musicbusiness #musicindustry #artistmanagement #musicbusinesstips #Hitmaka #TheManagersPlaybook #Songwriting #ProducerLife #ArtistDevelopment #AandR #MusicPublishing #HipHopProducer #RNBMusic #MusicMarketing

Видео Hitmaka EXPOSES the Business Behind Hit Songs! канала The Manager's Playbook