Marketing is changing totally #ai

Zuckerberg said the quiet part out loud.
His pitch for the future of advertising: tell Meta your objective, connect your bank account, and the machine handles the rest. In his words, you won't need any creativity, any targeting, any measurement.
Read that again. The entire science of marketing is being automated.
So here is the real question. If the machine owns the science, what is left for marketers?
The art.
Taste. Story. A point of view. The things a model can remix but cannot originate. The judgment to know what is worth saying before anyone optimizes how to say it.
The marketers who make it through the next two years will not be the ones running the cleanest A/B tests. The machine wins that fight every time. They will be the ones who know what deserves to be tested in the first place.
Science is being automated. Art is being promoted.
The new roles are already forming. I break all of them down in this one.
Which side are you building toward?
#FutureOfMarketing #AIForMarketers #MarketingStrategy #DoesThisAiWork #ArtOverScience

Видео Marketing is changing totally #ai канала DoesThisAiWork