Balaji Wafers: Farmer’s Son To Rs 40,000 Crore Snack King: Chandubhai Virani's Success Story

Tamanna Inamdar, Managing Editor at NDTV Profit, interviews Chandubhai Virani, Founder & MD of Balaji Wafers, in an exclusive conversation about his incredible journey from a farmer’s son to the “Snack King” of India.

Born the son of a farmer, Chandubhai started working at a cinema canteen for just ₹90 per month. Facing challenges like drought and destroyed crops, he moved to Rajkot and began making chips at home to solve delivery delays. Over the years, his passion, business sense, and commitment to quality transformed Balaji Wafers into a ₹40,000 crore snack empire, competing with global MNCs without heavy marketing, offering chips made with less oil, no artificial flavors, and a unique “Indian touch.”

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Видео Balaji Wafers: Farmer’s Son To Rs 40,000 Crore Snack King: Chandubhai Virani's Success Story канала NDTV Profit