GLOSSIER'S GENIUS MILLENNIAL MARKETING STRATEGY

Hiya this Akua here!

This video is about glossier as you can see. I was fascinated by the cult-like following of this trendy socially driven millennial makeup brand so i proceeded to study glossier's social media presence on YouTube and Instagram as well as their target audience and product line to see why they are so like-able! I also talk about #glossierplay and try to figure out what that is about! Spoiler alert! I guessed correctly!!
So join me on this ride and comment along! I did do research for this video but most of the opinions expressed our my own original thoughts

Credits
Glossier Business of Fashion (highly recommend!) : https://www.youtube.com/watch?v=Njfpm6_5fXQ

Haley Kim : https://www.youtube.com/watch?v=mgCw4dfFcio

Glossier Play: https://www.glossier.com/play

#glossier #glossiermarketing #glossierreview

Видео GLOSSIER'S GENIUS MILLENNIAL MARKETING STRATEGY канала akualikewater