What is Offline Conversion Tracking in digital marketing #DigitalMarketingGlossary

#DigitalMarketingGlossary #DigitalMarketingTerminology #DigitalMarketingTerms

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Offline conversion tracking in digital marketing is the process of measuring sales or customer actions that occur in the physical world (like in a store or over the phone) as a result of online marketing campaigns. It's about connecting the dots between online advertising, website visits, and actual offline business outcomes. This helps marketers understand the true impact of their digital efforts on real-world revenue and optimize their strategies accordingly.
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Видео What is Offline Conversion Tracking in digital marketing #DigitalMarketingGlossary канала VLR Training
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