How to Measure if Your Instagram and Facebook Ads Are Actually Working | Meta Ads Training

Are your Meta ads actually working?

If you’re running Facebook or Instagram ads but aren’t sure how to tell whether they’re effective — we’ll break it all down. We’ll walk you through how to measure ad performance the right way using Meta’s built-in tools, including how to track conversions, understand your results, and test what’s really driving sales and engagement. #MetaPartner

🎓 Need help building better ads? Watch our full Meta Ads Training playlist here: https://www.youtube.com/playlist?list=PLr0cAjaVapOND5U3U6LCtgvNgcrewxixp

📈 Grab a FREE copy of our Instagram Ads Cheatsheet: http://bit.ly/InstaAdsChecklist

🤝 Join our membership channel and become a High Season Insider for access to exclusive members-only content like live Q&As, trainings, BTS vlogs, resources and templates: https://bit.ly/HSInsidersYT

Ad Resources Mentioned in the Video:

→ Glossary of Meta Ad Terms: https://bit.ly/MetaAdsGlossary-HS

→ Meta Blueprint | Design a test (A/B, Conversion Lift and Brand Lift test): https://bit.ly/MetaAdExperiments-HS

→ Meta Pixel Tutorial for Beginners: https://youtu.be/rtcJTpCG4ro?si=-Nnk-UfbHBmPHQjY

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Thanks for watching: How to Measure If Your Instagram and Facebook Ads Are Actually Working | Meta Ads Training

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🕛 TIMESTAMPS 🕛

0:00 Intro to Measuring Instagram and Facebook Ads Performance
0:28 Are your Meta Ads working?
1:54 Where to check your Meta ads results
3:45 Instagram and Facebook ads metrics to track
5:18 How often to check your Meta ads
6:18 Biggest mistake ad mistake beginners make
7:20 Tools that tell you why your ads work
8:43 How to find a top performing ad fast
10:14 How to prove ROI with ads
12:40 How to measure brand awareness

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📚 RESOURCES 📚

➜ Access all of our best Social Media tools and resources: https://www.highseasonco.com/shop

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➜ Get your FREE copy of our Instagram Reels Checklist here: https://bit.ly/HSReelsChecklist

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➜ Grab your FREE ChatGPT Instagram Content Planning & Creation Guide: https://bit.ly/HSChatGPTContentGuide

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We use Canva for graphics: https://partner.canva.com/highseason

We use SubMagic to caption our videos: https://bit.ly/SubmagicHS

We use Descript to edit down our short-form videos: https://get.descript.com/highseasonco

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