What To Do With Google Removing Broad Match Modifier

WHAT TO DO WITH GOOGLE REMOVING BROAD MATCH MODIFIER / Last week Google made a HUGE announcement letting the world know that starting on February 18th, phrase, and BMM keywords will begin to match the same user searches. In this video, I go over my opinion and initial thoughts on what strategies we need to implement moving forward with the broad match modifier match type being gone.

Check out the announcement from Google: https://support.google.com/google-ads/answer/10346549?fbclid=IwAR3mD6HmEuObJpsWZ0Js5AVCZttTwuF9tulAhrGweRBjD31lS0jZenAxhao

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Видео What To Do With Google Removing Broad Match Modifier канала Silvio Perez