$50,000,000 in 2 years | Glamnetic + Shopify Plus
In an industry set to reach nearly $1.6 billion by 2025, Ann McFerran's Glamnetic is a brand to watch - ideally through full, easily-applied lashes.
The pre-med-student-turned-painter-turned-business-mogel is an impressive case study in finding something you love and working day and night at it (sometimes literally). After spending a year learning how to source products, take marketing photos, and manage shipping and logistics, McFerran sold $1,000 worth of lashes on day 1 of the official launch - which happened to be right around the time the global pandemic hit in early 2020. Not letting that slow her down, Glamnetic is now a $50-million dollar business and has expanded their range into nails and other beauty products.
Taking 'passion project' literally, watch to learn more on Ann McFerran's impressive start-up journey.
0:00 The land of opportunity
0:21 Feeling beautiful, inside and out
0:33 The beginnings of a creative business
1:07 Learning how to product source
1:30 Selling out (the good way)
2:01 Making you feel utterly Glamnetic
👀 Discover how Glamnetic founder and CEO Ann McFerran turned a passion for lashes into a beauty empire: https://www.shopify.com/enterprise/usd50-million-of-revenue-in-one-year-ann-mcferrans-journey-to-becoming-a-beauty-mogul-with-glamnetic
View more Shopify Plus content on 2022's biggest #ecommerce trends ⤵
Building a customer-centric community | Chubbies + Shopify Plus: https://www.youtube.com/watch?v=ZPi60NFoczA
Why going omnichannel is do-or-die | Tigerlily + Shopify https://www.youtube.com/watch?v=Wd87tL1XBvw
Can fast delivery be sustainable? | A Good Company + Shopify https://www.youtube.com/watch?v=GlDYoYQ71Fg
#Glamnetic #Glamneticstory #beauty
Brought to you by Shopify Plus, the enterprise platform powering brands from Allbirds and Gymshark to Staples and Heinz.
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ABOUT SHOPIFY PLUS
The world’s leading brands don’t settle for bloated software. They use Shopify Plus.
Join the revolution: https://bit.ly/3DXPsc7
Read the Shopify Plus enterprise blog: https://bit.ly/3C0vNI5
FOLLOW US ON SOCIAL
IG: https://www.instagram.com/shopifyplus/
TW: https://twitter.com/ShopifyPlus/
FB: https://www.facebook.com/shopifyplus/
LI: https://www.linkedin.com/company/shopify-plus/
Видео $50,000,000 in 2 years | Glamnetic + Shopify Plus канала Shopify
The pre-med-student-turned-painter-turned-business-mogel is an impressive case study in finding something you love and working day and night at it (sometimes literally). After spending a year learning how to source products, take marketing photos, and manage shipping and logistics, McFerran sold $1,000 worth of lashes on day 1 of the official launch - which happened to be right around the time the global pandemic hit in early 2020. Not letting that slow her down, Glamnetic is now a $50-million dollar business and has expanded their range into nails and other beauty products.
Taking 'passion project' literally, watch to learn more on Ann McFerran's impressive start-up journey.
0:00 The land of opportunity
0:21 Feeling beautiful, inside and out
0:33 The beginnings of a creative business
1:07 Learning how to product source
1:30 Selling out (the good way)
2:01 Making you feel utterly Glamnetic
👀 Discover how Glamnetic founder and CEO Ann McFerran turned a passion for lashes into a beauty empire: https://www.shopify.com/enterprise/usd50-million-of-revenue-in-one-year-ann-mcferrans-journey-to-becoming-a-beauty-mogul-with-glamnetic
View more Shopify Plus content on 2022's biggest #ecommerce trends ⤵
Building a customer-centric community | Chubbies + Shopify Plus: https://www.youtube.com/watch?v=ZPi60NFoczA
Why going omnichannel is do-or-die | Tigerlily + Shopify https://www.youtube.com/watch?v=Wd87tL1XBvw
Can fast delivery be sustainable? | A Good Company + Shopify https://www.youtube.com/watch?v=GlDYoYQ71Fg
#Glamnetic #Glamneticstory #beauty
Brought to you by Shopify Plus, the enterprise platform powering brands from Allbirds and Gymshark to Staples and Heinz.
----
ABOUT SHOPIFY PLUS
The world’s leading brands don’t settle for bloated software. They use Shopify Plus.
Join the revolution: https://bit.ly/3DXPsc7
Read the Shopify Plus enterprise blog: https://bit.ly/3C0vNI5
FOLLOW US ON SOCIAL
IG: https://www.instagram.com/shopifyplus/
TW: https://twitter.com/ShopifyPlus/
FB: https://www.facebook.com/shopifyplus/
LI: https://www.linkedin.com/company/shopify-plus/
Видео $50,000,000 in 2 years | Glamnetic + Shopify Plus канала Shopify
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