Behind-the-Scenes of IFAW Campaign PSA's featuring Chinese Key Opinion Leaders.

Over a dozen Chinese Key Opinion Leaders (KOLs) from business, art, culture, and religion have joined IFAW’s multi-platform campaign “Give Peace to Elephants, Say No to Ivory” to stigmatize ivory consumption in China. Collectively, these KOLs are asking: Individuals to stop buying ivory; Government to ban ivory trade; and businesses to stop carving and trading in ivory.


Видео Behind-the-Scenes of IFAW Campaign PSA's featuring Chinese Key Opinion Leaders. канала ifaw