Star Trek. Tourism Development Perspectives in the New Reality

The year 2020 was a dramatic one for the travel industry. Tourism was reduced by up to 90% worldwide, making the travel industry the first victim of the global pandemic. Although different countries have introduced a variety of measures to make travel as safe as possible, the crisis is far from being over. The pandemic has changed the world as we knew it and affected the typical behavior of tourists. Experts predict that the line between everyday life and travel will get more and more blurred: the duration of stay in another city or country will increase to several weeks or even months.
Cities must solve several important issues, for instance: how to create the right environment for restarting tourism while managing the over-saturation of well-known destinations? What strategies are needed for the industry's recovery and how to distribute the resources for their implementation?

- How have the habits of travelers changed and how does modern tourism influence the development of different regions?

- How has the pandemic changed the development of digital projects in the travel industry? How will global business trends – such as developing an online presence and working remotely – affect the mobility of the population and trip planning? Will cities that foster cultural and creative industries be able to recover faster and offer a unique tourism experience?

- Which case studies will future cities learn from? How does modernization of the tourism industry align with sustainable growth?

Видео Star Trek. Tourism Development Perspectives in the New Reality канала Moscow Urban Forum