WTF is the Justice Department’s ad tech antitrust case against Google?: Part 4

In the fourth episode of Digiday's series on the Justice Department's antitrust lawsuit against Google, senior media editor Tim Peterson looks at how Google sought to secure its ad exchange's position atop the broader programmatic advertising marketplace by modifying its ad tech fees and manipulating advertisers’ bids in order to make AdX more lucrative for publishers.

For a primer on Google's ad tech operation at the center of the lawsuit, check out the series' first episode: https://www.youtube.com/watch?v=RZXBpPqO52c

Source for image of Ben Bernanke: Medill DC's Flickr account:
https://www.flickr.com/photos/medilldc/6836093065/
Used under the Creative Commons license:
https://creativecommons.org/licenses/by/2.0/

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Видео WTF is the Justice Department’s ad tech antitrust case against Google?: Part 4 канала Digiday