No. 235 | Parle G, 25 साल से एक ही रेट फिर भी फायदे में कैसे | Secret Strategy of 8000 Crore Company

In this Case Study, Business Coach Dr. Ujjwal Patni elaborates about strategies, leadership, planning of the Brand Parle G. This is a classic example for all those companies who are struggling with difficulty in ‘Pricing’, ‘Positioning’, ‘Packaging’ & ‘Promotion’ of their products or services. In this case study Dr. Patni discusses how Parle Agro rocketed to heights by Branding.

Dr. Patni takes you in a journey of how Parle G was able to grow from 5000 crores company to 8000 crores company in a span of 5 years. This is a journey of how despite not increasing the Price of Parle G in the last 25 years it has sustained its Leadership Position in the segment.

In this Video Dr. Patni brings in the light the strategies exercised by Parle G Brand to maintain its Position.

#Pricing #Packaging #Leadership # Low-Profit Margin #Driver Product #Cost Effectiveness

#Value of Money #Buying Intelligence #Distribution Channel #Operational Efficiency

#Employee Productivity Level # Low-Cost Packaging #Strategic Location #Warehousing

#Inventory #Multiple Price Variants

About the trainer: International Trainer and Motivational Author Dr. Ujjwal Patni is one of the finest motivational trainers in India who has led 3 Guinness World Records and is been listed in "Top 10 Indian Thinkers - 2014" by MTC Global. His 7 books have been published in 14 languages and are available in 28 countries. He has conducted more than 1500 motivational seminars in 100 cities in India and other international cities. He is followed by more than 1 million readers and audiences throughout the globe via different platforms. He has won 15 prestigious awards.

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Видео No. 235 | Parle G, 25 साल से एक ही रेट फिर भी फायदे में कैसे | Secret Strategy of 8000 Crore Company канала Ujjwal Patni