French Lingerie Loft in London

The second edition of The French Lingerie Loft, an exciting pop-up concept that plays host to 14 of the most innovative and stylish French lingerie brands all in one space, took place in Central London from Friday 18th – Sunday 20th October 2019.

This three-day pop-up showroom was held at the ARBORETUM, a new eco-friendly event space (situated opposite the National Portrait Gallery moments from Trafalgar Square) where we invited the visitors to fall in love with the latest lingerie trends and immerse yourself in the world of French lingerie.

The French Lingerie Loft, London highlighted the extraordinary savoir-faire and style of the 14 French Lingerie brands represented by the Promincor – Lingerie Française organization and will include: Antigel, Antinéa, Aubade, Chantelle, Empreinte, Eprise, Epure, Implicite, Lise Charmel, Lou, Louisa Bracq, Maison Lejaby, Passionata and Simone Pérèle.

By bringing together 14 of the most renowned French brands, Promincor – Lingerie Française has created a luxurious oasis of ‘all things lingerie’ with brand presentations, professional bra-fittings, a display of antique lingerie pieces, as well as a chance to see all the latest AW19 collections in one space.

This welcoming loft-style experience also included talks on the latest lingerie trends, styling, body positivity, well-being, and influencer styling tips alongside a variety of key lingerie-related topics presented by the exhibiting brands and UK and French experts.

In addition, there were a number of exciting workshops to get involved in from daily fashion-infused yoga classes, indulgent perfume consultations that are ‘au naturel’ to our fun and frivolous French cocktail making masterclasses.

The French Lingerie Loft was FREE to attend and doors open 10am-7pm Friday and Saturday and 10am-5pm Sunday.

The event is made possible thanks to the financial support of DEFI, the Committee for the Development and Promotion of French Clothing (www.defimode.org).

Видео French Lingerie Loft in London канала Lingerie Française