Spreading fake news - How to fool the media | Peter Onneken | TEDxTUBerlin

“Eating chocolate helps losing weight” I was stunned. Could not believe it.
And nope, it’s not because of a new weight loss trend that could help me losing some or even more pounds, even though I could need it.
The reason why I was so delighted was the fact, that we managed not just to fool Germans number one tabloid, but also made it to front page coverage!
Peter Onneken is a freelance writer, filmmaker, and investigative journalist. He has working experience of +15 years. Peter started as a writer and reporter at a public youth radio station in Frankfurt, before he joined Bloomberg in 2000. Based in London and Frankfurt he worked as a stock market reporter, developed and hosted the show "jung.schoen.reich", a finance show for young investors. In 2002 he joined the economic and consumer department of Hessischer Rundfunk (tv). Later he moved to Cologne and was working as a writer for the investigative tv magazine "Monitor". Peter holds a degree in political science.

This talk was given at a TEDx event using the TED conference format but independently organized by a local community. Learn more at https://www.ted.com/tedx

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