Alkaline Detta Fans Give Him Full Credit/Respect! Haters Will Hate/Tribal Fanbase Is Very Important

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Toronto, Canada (SHUZZR) – Alkaline and New Era Productions are delighted to officially announce that their esteemed event, New Rules Festival, will be heading to Toronto, Canada, on June 21st, 2025, at the renowned Rebel Night Club.
This highly anticipated event series, which will kick off its 2025 series in London, United Kingdom, on April 17th, 2025, has expanded its global presence, bringing New Rules Festival to a city near you.
Toronto, Canada, will be the next destination on this multi-city journey, offering fans the exclusive opportunity to immerse themselves in the captivating ambiance of New Rules Festival in a novel and vibrant setting.
“Alkaline’s brand and the unprecedented demand for the New Rules Festival are undeniable. As we diligently analyze our global fan base, which is experiencing exponential growth, we discern a clear yearning for culturally resonant and wholesome entertainment experiences. New Rules Festival embodies precisely this essence,” stated Kereena Beckford, Alkaline’s Manager.
Alkaline is one of Jamaica’s most prominent contemporary dancehall icons. The success of the New Rules Festival over the years and his global recognition through music and fashion partnerships make his grasp on the genre undeniable.
Since its triumphant return to Kingston, Jamaica, in the summer of 2022, where it attracted a historic crowd, New Rules Festival has demonstrated its enduring popularity and demand. This success is a testament to the festival’s quality and the enthusiastic response it receives from fans. The festival has consistently delivered high-energy performances, unique experiences, and a vibrant atmosphere, making it a must-attend event for music lovers.
“The resounding success of New Rules in Miami, New York, and Kingston, Jamaica, following the pandemic underscores the undeniable appeal of the brand-New Rules Festival, the ardent Vendetta Fans, and Alkaline’s distinctive artistic expression. New Rules 2025 edition promises to be an unforgettable and exhilarating experience for all attendees,” Shuzzr further adds.
Undoubtedly, Alkaline, arguably the most successful independent artist to emerge in the reggae-dancehall genre, has profoundly and extensively impacted the genre globally over the past decade. His influence is evident in numerous chart-topping singles and acclaimed albums that have dominated digital streaming platforms (DSPs) and international charts, instilling pride among his global fan base.
Alkaline, set to kick off 2025 with a bang, is thrilled to announce the release of his new single, “Earn Your Way,” on Friday, January 10th, produced by Autobamb and Sponge Music. This empowering track delves into the artist’s perspective on working towards wealth, success, and pursuing financial freedom in a highly competitive entertainment sector. The single “Earn Your Way” is a testament to Alkaline’s work ethic, growth, and unwavering dedication to delivering high-quality music for his fans.
As the artiste takes you on a lyrical journey, his career artistically and independently dismantles the genre’s musical status quo, ushering in a new era of talent(s) free to play by their rules.
The single perfectly blends Alkaline’s signature sound and a fresh, innovative approach, making it a must-listen for all music enthusiasts.
TICKETING

Fans can visit to purchase tickets for New Rules Festival Canada at https://www.ticketgateway.com/ne-rules-canada, or for New Rules UK, visit https://www.livenation.co.uk/artist-alkaline-821128.

BOOKING

We also want to inform you that Xclusive Management and New Era Production is Alkaline’s sole authorized booking agent.

Join us for this unforgettable event and become integral to the New Rules Festival legacy.
PRESS KIT: NEW RULES 2025
Contact Information:
Artiste Management & Bookings:
Kereena Beckford
Xclusivemanagement19@gmail.com
Neweraproductions2014@gmail.com
Artiste Media Relations:
Rickardo Shuzzr
media@shuzzr.com
(917) 775-4284
Want to create live streams like this? Check out StreamYard: https://streamyard.com/pal/d/5820196286103552
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