ServiceNow ‘Walks the Talk’ With Databricks: Revolutionizing Go-To-Market With AI

At ServiceNow, we’re not just talking about AI innovation — we’re delivering it. By harnessing the power of Databricks, we’re reimagining Go-To-Market (GTM) strategies, seamlessly integrating AI at every stage of the deal journey — from identifying high-value leads to generating hyper-personalized outreach and pitch materials. In this session, learn how we’ve slashed data processing times by over 90%, reducing workflows from an entire day to just 30 minutes with Databricks. This unprecedented speed enables us to deploy AI-driven GTM initiatives faster, empowering our sellers with real-time insights that accelerate deal velocity and drive business growth. As Agentic AI becomes a game-changer in enterprise GTM, ServiceNow and Databricks are leading the charge — paving the way for a smarter, more efficient future in AI-powered sales.

Talk By: Amulya Gupta, Senior NLP Data Scientist, ServiceNow ; Mili Merchant, Senior AI Product Management, ServiceNow

Databricks Named a Leader in the 2025 Gartner® Magic Quadrant™ for Data Science and Machine Learning Platforms: https://www.databricks.com/blog/databricks-named-leader-2025-gartner-magic-quadrant-data-science-and-machine-learning
Build and deploy quality AI agent systems: https://www.databricks.com/product/artificial-intelligence
See all the product announcements from Data + AI Summit: https://www.databricks.com/events/dataaisummit-2025-announcements

Connect with us: Website: https://databricks.com
Twitter: https://twitter.com/databricks
LinkedIn: https://www.linkedin.com/company/databricks
Instagram: https://www.instagram.com/databricksinc
Facebook: https://www.facebook.com/databricksinc

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