Selecting Right Trademark Class for Better Protection: Why Class 14 is Key for Luxury & Lab Diamonds

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High-value strategy: proactive structuring of trademarks (colour coding parent vs. franchise) to mitigate future legal conflicts.

If you are planning to franchise it in next couple of years is always good to have two set of trademarks although a part of it can be common and probably it should be color coded.

So you know that parent company has this color coding and the franchise is going to have this color coding. So there is a bifurcation at the first stance itself which is a good way to protect your brand for a longer term, even if there is a conflict at the franchise level at a later stage.

Section 14 enshrines the applicant’s right to know the objections and to be heard before any adverse order is passed; failure to comply renders the subsequent order vulnerable on appeal.
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