The Fight for the Value Creation Zone

In every M&A deal, there’s a value creation zone — the incremental value generated when two businesses combine. The real battle in a sell-side process is how much of that created value goes to the buyer versus the seller.

In strong markets, and with a properly run process, sellers often capture the lion’s share of that value. That’s why competition and process matter — they maximize how much of the value creation zone ends up in your pocket.

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Видео The Fight for the Value Creation Zone канала POTOMAC M&A