Scion Lives On

Let’s celebrate the good times with a look back on 13 groundbreaking years, starting with the one that started it all – the 2004 Scion xB.

Scion was established in 2003 as a test laboratory division for Toyota Motor Sales. It was designed to offer products and processes that stood apart from the crowd. Scion offered distinctive vehicles that reflected owners’ passions. Scion also appealed to a younger audience by offering a simple, no-haggle buying experience and by engaging with potential customers in meaningful and creative ways. Visit http://www.toyota.com/scion to learn more.

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About Toyota:
We’re in the business of making great cars and trucks. But we also work every day to apply and share our know-how in ways that benefit people, the community and our planet in order to build a better tomorrow. We’ve been a part of life in America for over 50 years. And while we’re passionate about making great cars and trucks, our story is about much more than our vehicles.

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Scion Lives On | Toyota
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